Mockups
An example of the company's log featured on a building. This is useful in helping the client visualize the logo during the creative process.
![](https://cdn.myportfolio.com/845e0005-bf41-4b45-a212-e15251305994/a4fa3fc2-260d-4a96-a8de-1191da2af459_rw_1920.png?h=9a8aa13177d3548ee8568f2927162978)
Iterations & Examples
Below are some ideations of the logo after my initial conversation with the client. You can see small adjustments made to get to the final product. I also created different versions of the logo to be used in different contexts. For example, a variation without the line spacing will fare better when produced on embroidery.
![](https://cdn.myportfolio.com/845e0005-bf41-4b45-a212-e15251305994/449847d9-2c37-4e17-9c9d-5295925a0902_rw_1200.png?h=b54bfad18629232e61b2c05ed70c9135)
![](https://cdn.myportfolio.com/845e0005-bf41-4b45-a212-e15251305994/b4c162aa-da1c-4881-bc6e-51045de97701_rw_1920.png?h=5bacdc8b4666cf6cb38ad00c044b8a46)
![](https://cdn.myportfolio.com/845e0005-bf41-4b45-a212-e15251305994/d8a8e27c-c2ce-4501-b28f-dcfea484013f_rw_1200.png?h=3963f3430a547834a45d5be02377741a)
![](https://cdn.myportfolio.com/845e0005-bf41-4b45-a212-e15251305994/e4e2621b-a678-4e6d-bda1-66604e03bf15_rw_1200.png?h=468e7a94f5419933d629727b0403c249)