Puzzle People

Logo and branding work for a 50 year old puzzle making company specializing in handcrafted wooden puzzles for kids.

Puzzle People

Logo and branding work for a 50 year old puzzle making company specializing in handcrafted wooden puzzles for kids.

News Coverage
Puzzle People's unveiling of their new brand on Fox News.
Logo
Logo design is crucial as it serves as the visual embodiment of a brand, instantly communicating its identity, values, and distinguishing it in the market. Puzzle People's aims to be timeless, kid-friendly, and handcrafted, and the use of wood texture and a friendly serif font help illuminate this feeling for the brand.
Branding
To ensure continuity for future use of the brand I work with the clients to create a style guide that makes sure the brand is showcased correctly in all formats and expressions.
Website
Examples of the brand featured on their new website
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